Retail Marketers, pause all and watch this!
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Retail Marketers, pause all and watch this!

  |   AR/VR, Digital Marketing, Marketing

The economic challenges following the Covid-19 pandemic have not deterred the progress and adoption of technology in the Food and Beverage (F&B) sector. RONIN collaborates with FES Vietnam, a member of Food Empire and one of the pioneering businesses to introduce the culture of instant coffee to Vietnam. Together, they have integrated Augmented Reality (AR) technology to unveil new products like Peach-flavored Bubble Tea, Strawberry-flavored Bubble Tea, and Traditional Milk Tea. The market and consumers are increasingly embracing this technological application, signaling its growing acceptance and importance in the ever-evolving landscape of F&B.