When comic strips help corporate communication
RONIN, a trusted partner of The Safran Group, is actively supporting them in refining their internal communication strategy. The project revolves around the innovative task of capturing the audience’s attention for the delivery of SMS messages. To achieve this, RONIN conceived a series of engaging comic strips, centered around the professional lives of a small working team. These comics, depicting real-life adventures, have proven to be an effective means through which the client can connect with a broad audience, delivering pertinent information efficiently to the operational team.